“During monthly meetings we talked a lot about putting on one-time events,” said Sweeter. “The farmers market idea kept coming up, and we were all passionate about it, and we went for it.”
The idea presented a sustainable, weekly option that would allow vendors to showcase Vermont products. While a majority of the vendors are from Whitingham, Sweeter collected sign-ups from vendors from Townshend, as well as Brattleboro, and towns in Massachusetts. Those interested can still reserve a spot, with the cost of $39 for the entire season.
Vendors will provide locally grown fruits and vegetables, hand-baked breads and pies, handcrafted jewelry, hand-spun wool, and hand-sewn quilts. The economic development group will also be serving brick oven pizza, and nearby Stone Pottery will be staying open until 7 pm.
“Whitingham is essential Vermont,” said Sweeter. “When you think about essential Vermont you think about farms, artisans, and local products, and instead of just being a one-time event, we’re going to go through the season, and we hope it becomes popular and continues to grow.”
The six-member Whitingham Economic Development Group was formed in 2006 as the town’s representative to what was then the tri-town committee. The group has focused its efforts on beautification, the Mount Snow Valley Chamber of Commerce Bright Lights event, creating a town website, and including Whitingham in the Route 100 scenic byway. The farmers market is just one step in helping Jacksonville, which was recently awarded official village designation by the state.
“We considered the whole area in this idea,” said Sweeter. “These vendors will be making money, but hopefully people will stick around and check out our other businesses in town.”
The farmers market will take place every Friday from June 20 to October 10, from 4 to 7 pm. For more information or to reserve a table call Sweeter at (802) 368-7506.