About Us


Published by Vermont Media Publishing Co., LTD
P.O. Box 310, Route 100, West Dover, VT 05356
TEL: 802-464-3388 • FAX: 802-464-7255
sales@vermontmedia.com • www.dvalnews.com
publisher@vermontmedia.com

PERSONNEL
Randy Capitani, Publisher
Vicki Capitani, General Manager
Carol Baltrus, Account Manager, regional
Darcy Canu, Account Manager, regional
Eric Potter, Account Manager, regional

History
The Deerfield Valley News was established in 1966 and continues as the paper of record for our market area. During that time, the region has grown to one of the major resort and tourist areas in the Northeast. The Deerfield Valley News has a long-standing commitment to serving the diverse communities which make up our area.

Our Market Area
Western Windham County including the towns of Wardsboro, West Wardsboro, Stratton, Jamaica, Dover, Wilmington, Jacksonville, Whitingham, Readsboro, Halifax, Searsburg, and the West River Valley.

Due to our location in a resort destination area, seasonal population figures for our coverage area often swell to well over 20,000.

Vermont Route 9 is the only highway across southern Vermont. The communities of Bennington and Brattleboro are only 20 miles in either direction.

Route 100 is the major north-south highway and serves as the connecting artery between all of the towns in our area.

Complete Market Coverage
The Deerfield Valley News offers 100% market coverage through its distribution network, subscription sales and specialty publications. Weekly news combined with thorough coverage of special events insures significant readership within our coverage region and among out-of-state second homeowners via postal subscription and the internet.

Four Season Resort Community Southern Vermont is known both nationally and internationally for its outstanding recreational and tourism facilities. The Deerfield Valley News coverage area includes three major ski resorts -- Mount Snow, Haystack and Stratton; the two largest lakes in Vermont -- Somerset and Harriman Reservoirs; portions of the Appalachian, Catamount and Long Trails, and borders the Green Mountain National Forest in several locations.

Tourism accounts for a major portion of retail business throughout the market area of The Deerfield Valley News. Tourists, many of whom own second homes and vacation property in the area, are generally affluent, educated and possess a high percentage of disposable income.

Newsstand Locations

Bennington
Mincer's Mini-Mart

Searsburg  
True’s Market

Readsboro
Readsboro General Store

Jacksonville
Jacksonville General Store

Wilmington
Adam's Farm
McBreairty's Marketplace
Chamber of Commerce Office
Greene’s Shell
Rite-Aid Drugstore
Mobil Short Stop Convenience Store
Tom’s Sunoco
Shaw's Grocery Store
True Value Hardware Store
Nido’s Service Station
Dot’s of Wilmington
C&S Convenience Store
W&W Building Supply
River Valley Farm Market Too
The Deerfield Valley News
Village Pub
Twin Valley Sunoco
VIP Coffee

West Dover
The Deerhill Inn & Restaurant
Seven-Eleven Market/Mount Snow Motors
Seven Eleven Market
West Dover Post Office
Dot’s of Dover
The Perfect Cup
The Grand Summit
East Dover Post Office
Poncho's Fish Market
Tony's Pizza

Wardsboro
Wardsboro Country Store

West Wardsboro
West Wardsboro General Store

Whitingham
Whitingham Country Store

Brattleboro Area
Hannaford Market
Seven-Eleven - Rt. 9W
Brooks Pharmacy
Sweet Briar Country Store - Route 9, Marlboro

Route 30/West River Valley
Williamsville Store
South Newfane General Store
Harmonyville Store
River Bend Market - Townshend
Seven-Eleven Market - Bondville

In addition copies of The Deerfield Valley News are delivered to every guest at the
Grand Summit & Snow Lake Lodge weekly.